Blog

Four unromantic reasons to sell products
Gary Vaynerchuk said something about the worst thing you can do in business being to get romantic about how you make your money. But show me a photographer who doesn't love taking pictures! In fact I just wrote two rather emotional posts…
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The Red Hand Files and you
Do you know Nick Cave and the Bad Seeds? — I'm showing my age here! Nick's strange baritone singing voice is definitely an acquired taste and I stayed away until I saw him as one of a bunch of big names singing Leonard Cohen songs at a…
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Why Pinterest should be part of every photographer’s marketing strategy
Pinterest isn’t just a place for recipes or DIY crafts—it’s a powerful search engine and marketing tool for photographers. Pinterest offers a visual-first platform that’s tailor-made for showcasing your photography, attracting dream…
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Why you shouldn’t sell “just the files” (and what you should do instead)
We get it — in the age of Instagram and instant gratification, digital files feel like the norm. Especially in the wedding world, they’re generally expected. Couples want to share their big day right away, and portrait clients love the…
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Ian's love letter to wedding albums
Here are three photos that won’t mean much to you but mean everything to me. They explain why I love wedding albums.
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Turn client excitement into product sales (without the hard sell!)
Selling printed products doesn’t have to feel awkward or pushy. When you believe in the value of what you’re offering, that confidence naturally transfers to your clients. The key is to make products an expected and effortless part of your…
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We will absorb the cost of tariffs
A quick update to confirm that we intend to absorb the additional cost of the tariffs, to support our valued clients. We’re grateful for your business, and we want the relationship to continue long into the future!
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Elevate Your Brand (and Sales) with Printed Products
Digital galleries are a great way to share your photography, there’s no denying that. But after the party they’re out of sight, out of mind. That’s why offering printed products isn’t just a nice extra — it’s a powerful way to stay present…
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How to sell to a man
Some years back there was a young man working at Queensberry who was about to get married, It prompted me to write a post in which I said that listening to people talk you’d think only two people are involved in buying a wedding album –…
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