Today we are introducing our GORGEOUS Slimline Print Box! Thoughtfully designed to hold up to 50 6x4 or 7.5x5 prints — the perfect option for photographers who want to deliver smaller print collections in a way that feels elevated, and “oh so special”! They’re a simple, beautiful upsell for engagements, babies, proms, dance shoots, pets, families — so many shoots. And if you need a big stack of prints for a wedding, our print boxes can cope with up to 300 prints! What we LOVE about our boxes is that they tick ALL the boxes (haha) — Profit, Promotion and Positioning. To View More >>

Personally, I've had nothing to do with school photographers since I lined up for my own class photos, but I do pay attention to what Queensberry's clients do, and they're an important subset of our customer base. I think there's a lot to learn from them because they're serious about business and big on "systems". They need to be, given that a school gig might involve dozens of classes, each with thirty-odd kids, most of them with parents — potential customers — whom they've never met. Imagine if the way it worked was that they all emailed, To View More >>

Previous |  Contents | Next Download the eBook "They’re proud of their family or their new baby. Proud of their farm, cars, horses, dogs. Proud of the party they put on for the wedding..." Pride — personal and professional We’re in the “love” business, yes, but we’re in the pride business too. Professional pride in your case, but with your clients it’s personal… They’re proud of their family or their new baby. Proud of their farm, cars, horses, dogs. Proud of the party they put on for the wedding — the location, the spread, To View More >>

Previous | Contents | Next Download the eBook The quickest way to go out of business is to be romantic about how you make your money. — Gary Vaynerchuk These posts lay out lessons from 50 years listening to successful social photographers — in other words, those who’re paid by the people in their viewfinder —  not by their boss, or by newspaper editors, book publishers, corporations or advertisers. Not art or decor sold in online stores either. We used to say that Queensberry’s clients were mid- to high-end photographers and those who aspire To View More >>

“Art is the most intense mode of individualism that the world has known.” –  Oscar Wilde   In this series we shine a light on artists expressing their individuality, documenting what they love, working hard on their craft, and sharing it with the world.   Cole Holyoake is a Wellington based digital illustrator. He's also creatively involved in two tech start-ups and he's "deeply inspired" by influential figures around him.    Cole says his schedule can be chaotic and random — eight hours with a drawing tablet; or a mix of 3D modelling and drawing To View More >>

Selling albums online is now common, and for very good reason. If you’re shooting destination or out-of-town weddings, chances are you’ll never see clients except on the big day. Even people who live on the other side of the city can face a big commute every time they come to see you. This becomes more of an issue the more successful you are, as people will be booking you as a result of referrals and your reputation—not because you’re handy and don’t charge too much! But selling online can be more difficult than in the studio. First, it’s harder to get people To View More >>

START 2019 LOOKING GOOD WITH OUR BEST DEALS OF THE YEAR UPDATE: We've extended these offers until 31 January so our new friends from SWPP, PPA, IWPOTY and elsewhere don't miss out. We're back!! But January can be s-l-o-w, and we hate twiddling our thumbs, which is why we offer Early Birds our best deals of the year. Don’t miss out! Both these offers end Monday 21st Jan 2019. Our normal conditions apply. SAMPLE ALBUMS AND BOXES Products like albums and wall art put more cash in your back pocket. They’re an expression of your professional pride as well … and they're great To View More >>

Here's a look at what goes on in the Queensberry printery — prints, album layouts and canvases being created under the expert eyes of our technicians. Quality is paramount to us. Queensberry print makers Chris and Alex chat about some of our print options, and their own hands-on, eyes-on approach. Printing your photographs is a hands-on process at Queensberry, and we're sticklers for detail — every step is subject to strict scrutiny, and monitored closely from start to finish. But preparing your files properly is just as important to getting To View More >>

Should you focus all your marketing energy on finding new customers? Maybe not! Generating extra revenue from the clients you already have can be simple, effective and very satisfying. This excellent article by Ago Cluytens explains a few ways to go about it, and in this post we're going to look at how to apply his ideas to your photography business.  As you're reading, ask yourself, "How can I add value for my clients using these strategies?" It's not about taking, it's about giving more than people expect. 1. Cross-selling "...the ability To View More >>

Don't you love the ENTER PROMO CODE box when you're shopping online? Everyone loves a bargain! Workspace coupons allow you to offer discounts in your shopping cart … but why give money away? A few suggestions to think about: – Offer free shipping or a discount if clients spend over a certain amount.  – Throw in something extra. Something that doesn't cost you much time or money, that adds value to their experience without reducing yours! - Offer package deals — maybe digital files with their studio box, or a set of canvases from their To View More >>