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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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Previous |  Contents | Next Download the eBook “Your lizard brain wants you to be average.” — Seth Godin When it comes to building a long term career in professional photography, many are called but few are chosen. That’s another major lesson from our five decades in this business. Not everyone can make it to the top, although anyone can be busy if they slash their prices. Busy is one thing. Busy, happy and successful is a bit more complicated. Here are the key points you need to bear in mind if you want to stake your claim closer to the higher end of the To View More >>

This entry was posted in Marketing by Ian Baugh

Well, 2020 is nearly over, and most of us won't miss it! It hasn't been as bad for us Kiwis as many of us probably feared — but I'm sure it's been worse than expected for many of you. But it’s time as every year to express our gratitude to the people who make it happen. Thank you first to our clients. Your support, friendship and patience are very much appreciated. We're painfully aware that the end of the year has been made difficult by supply chain and courier issues that will have impacted some of you. We're very grateful that you choose to make us part of your own and your To View More >>

This entry was posted in by Alexandria Baugh

In many markets Covid is likely to limit the size of weddings —  and therefore wedding photography — for some months yet. And with all the restrictions and uncertainty many weddings are likely to be postponed until next season. But there's an upside! Any 2020 weddings delayed until 2021 and 2022 could make those years busier than normal! Which will be a great "problem" to have, as long as you can cope with the extra work. What that means…  • This year albums will be very important as a way to maximise revenue and profit from wedding clients — both current To View More >>

This entry was posted in Marketing by joanne newman

“Art is the most intense mode of individualism that the world has known.” – Oscar Wilde In this series we shine a light on artists expressing their individuality, documenting what they love, working hard on their craft, and sharing it with the world. We took a deep dive into Auckland-based landscape and automotive photographer, Josh Hilliam’s mind to discuss his process of chasing down the wild coastline. How did you get started in photography? For me, photography started with playing around with a GoPro and a building obsession for aesthetic looking photos. It became a To View More >>

This entry was posted in Stories by Charlotte Baugh

We believe successful wedding and portrait photographers need to love two things — taking photos and making sales! So we love to see our clients running promotions, and we like to help with them if we can. You can run successful promos for any number of reasons, for example a  Winter Sale, an offer to past clients or to book new ones. Or to promote a good cause, your new products, or your new website. The point is they're YOUR promotions. We're just here to help if we can, generally with 15% additional discount on all Queensberry To View More >>

This entry was posted in Marketing by Alexandria Baugh

Our  Loose Print Boxes  have had a bit of a makeover and we’re excited to announce a bunch of lovely new options so you can deliver your clients’ prints in a personalised handmade print box. And they’re fast and affordably priced! We’ve introduced the same personalisation options as we offer in our  Studio Boxes  (for matted prints), such as bow closures and USB inserts, and you’ll be able to add a blind- or foil-embossing of your studio logo, your clients’ names, or something unique like a text quote or a graphic, to every box you order. To View More >>

This entry was posted in , by Alexandria Baugh

Our Album of the Week features the wedding of Kathryn and Alexander, and photography by Natalija Brunovs from We Are All Stardust (AUS). Natalija shared a few thoughts about the day and the album design with us below. "I really enjoyed the laid-back elegance of these two. They had a minimalist feel but with gorgeous little details, where it really counted." "Likewise, their album design reflected that attitude. We went for a spacious modern design, letting images breath on the page, a truly “less is more” attitude. It can be so hard to cull back the selection To View More >>

This entry was posted in by Victoria Hollings

Our friends in the northern hemisphere may find it hard to imagine the festive season without snow, hot cocoa, and a warm fireplace, but in Auckland, New Zealand, where we're based, Christmas day is more likely to be beach adventures and a barbeque. We spoke to Rakesh Kesha about what makes a New Zealand summer, and our unique festive season, so special. Do you have a favourite or secret go-to spot in NZ? "My favourite weekend spot would be Karekare, on Auckland’s west coast. Geographically it's pretty isolated, so unlike its neighbouring beaches. With limited vehicle To View More >>

This entry was posted in by Victoria Hollings

Don't you love the ENTER PROMO CODE box when you're shopping online? Everyone loves a bargain! Workspace coupons allow you to offer discounts in your shopping cart … but why give money away? A few suggestions to think about: – Offer free shipping or a discount if clients spend over a certain amount.  – Throw in something extra. Something that doesn't cost you much time or money, that adds value to their experience without reducing yours! - Offer package deals — maybe digital files with their studio box, or a set of canvases from their To View More >>

This entry was posted in , by Victoria Hollings

There's a huge amount of power in Workspace. We know, we use it all, and we love it! Queensberry’s website is built on Workspace. We blog in Workspace. We sell in Workspace. And we design albums in Workspace, and Photojunction — half the albums we make, in fact, all part of our free album design service. But not everyone wants to use our software to design Flushmount albums and Q-Books … not when they're already up and running with cool alternatives like Fundy, SmartAlbums, or Adobe's InDesign and Photoshop. To View More >>

This entry was posted in by Melissa Dangerfield