There are two types of photographers — those who love the sales process, and the rest of us! Yes, most of us really are shy about sales. We don't want to come across like car salesmen or slick real estate people. But we run businesses, and it's sales that make the business world go round. So here are some ideas to boost your album sales without being pushy or sales-y. To sell but stay true to yourself. To leave your clients feeling they've been listened to while consistently delivering beautiful wedding albums to them.  By the way, these ideas will work with all product sales — To View More >>

Updated December 13. We think four words describe Studio Albums — simple, affordable, contemporary, speedy! They've generated a lot of excitement, and had us thinking hard, s o here’s what we mean by Studio Albums, and where we’re going with the range. Watch out for introductory offers, coming soon. Contemporary Don’t get us wrong, we love the grandeur of a large album — but there’s no denying the appeal of smaller sizes. With Studio Albums we’re embracing the trend with two new size, 9x9 and the gorgeous 12x9, our new favourite. To View More >>

Even with digital images and online galleries everywhere, the most impressive way to show off your work is with a printed portfolio. A printed book shows more than your photography skills. It expresses your design abilities, your taste in materials and your high standards as an artist. If you're thinking about creating your own portfolio, here are some ideas to get you started. They're not like wedding and portrait albums Sample albums normally mimic what you want to sell. They show prospective clients what to expect, and help them visualise their To View More >>

The festive season is a great time to promote yourself and let your clients know how much you appreciate them. There's no doubt that photographs make fabulous personal gifts, especially in a nice mat, frame or canvas.  Personal touches, and adding value to packages, are good ways to have an impact without breaking the bank. 1. Give something away! Everyone loves a freebie. This could be a loose or matted print, or even a Canvas. These items have relatively short turn-around times, so as long as you hold the giveaway far enough in advance, they will have them by Christmas To View More >>

Saying Yes to opportunities As a photographer, Rachael Waring likes to collaborate with people who aren’t scared to be themselves. A big part of her work is staying present and supporting those around her with love. By savouring the day-to-day and saying "yes" to opportunity she  has met and photographed Warren Buffett, Serena Williams, Amy Adams, Deepak Chopra, Diane von Furstenberg, David Beckham, Will I Am, Gordon Ramsay and Tom Hanks to name a few. This lovely 14x10 vertical Q-Book Medium with satin pages by Rachael is our Album of the Week. Samantha and Joseph were married To View More >>

To that old saying about the only certainties being death and taxes, we need to add CHANGE! Change never ends, and as long as you don’t mind a bit of a roller coaster, it’s way more fun! We have so much coming up over the next weeks and months, we thought we’d better give you a heads-up. If you like what we stand for, we think you’ll love what we’re doing. And what do we stand for? Beautiful photography, beautifully presented. But it’s your opinion that matters, so click through to comment on our blog or Facebook. We’d love to hear To View More >>

All those walls, crying out for affordable, personal art! We’re totally revamping our canvas range and the early response is truly exciting. Small canvases to decorate your child’s room … spectacular pieces to fill your lounge. We have them all, horizontal or vertical, small 10x8s to grand 60x40s. Presented on professional quality, ready-to-hang frames, and with canvas, printing and wrap options to suit your pocket and preferences. Hang some beautiful canvases in your studio, feature them on your site, and start making sales. Choose from: Economy: Polyester canvas; To View More >>

Recently we worked with Ebonnie Louise Photography  to set up her website, and we had so much fun we thought we’d share it with you. We worked with her under our Turbostart service, which helps photographers with their Workspace websites.  Ebonnie had worked with Olivia Lord Design to create her brand identity, so she came to us with a strong brand, and brand message, which was great, for two reasons. First, we knew exactly what she was after, which made her the ideal customer. And second, Turbostart is not about design and branding, but the technical stuff — setting To View More >>

Yesterday I came across these beautiful invitations by Atelier Isabey. I wish I could touch them. I wish you could! Imagine our first sensory experience as babies - touch, taste, smell, sound, vision - how gradually they made the world real and meaningful... And how we realised that the world isn't just out there, that we can design it - make it beautiful - the origin of art, craft, home-making, cooking, gardening... based sometimes on our traditions, sometimes on our own creativity. I know some of us are more conscious of these things than others, but at least for the fortunate among us, finely To View More >>

I was invited to join the NZ Government's Better by Design US Study Tour 2012, a four day tour of the San Francisco Bay Area where "up to 25 New Zealand business leaders are exposed to best practice examples of international design thinking". The tour began officially last night over dinner at the Town Hall Restaurant, but mine began a week ago when Ian and I arrived in SF for some much-needed down time. Relax, re-energise, and No Work was our mantra. But paradoxically, when we're travelling or on holiday my brain goes into overdrive. Thinking about ethics and aesthetics, ideology and human behaviour, To View More >>